https://michaelmacdonnell.com/essays.xmlMichael Macdonnell — essays2026-10-20T00:00:00ZMichael Macdonnellhttps://michaelmacdonnell.com/essays/the-value-sits-inside-whats-already-builtThe Value Sits Inside What’s Already Built2026-10-20T00:00:00Z2026-10-20T00:00:00ZWhat building COOLIQ taught me about the value that outlasts a product, and why collaboration needs better infrastructure.